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Do the London Broncos Actually Exist?
Post Sat Jan 19, 2019 2:00 pm
Posted by nadera78 on Sat Jan 19, 2019 2:00 pm
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Like the old "if a tree falls in a forest and no-one is around to hear it, does it make a noise?" thought experiment, I suppose.

The club's build up to the new season seems to revolve almost* entirely around sending out tweets. There's next to no sign of them in Ealing and I'd guess very few people living or working here even know the club exists, let alone plays matches here, or that we're in Super League, or that we kick off in 2 weeks time.

It's not only disappointing and frustrating (although sadly predictable) but it's also just downright bizarre. Do they actually want people to come and watch them play?


*I say almost, because they did take a stand in Ealing Broadway Shopping Centre on Friday, from 11-1pm. Although I'm not sure who was around at that time, mainly housewives and the unemployed, because office workers would have been popping out for lunch just as the Broncos team was packing up for the day. But it is 'something' I suppose.
Posted by Bostwick on Sat Jan 19, 2019 5:17 pm
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Watch out Nadera78, you will have Northernbloke telling you that Ealing, is not really where the club should be promoting itself.
Posted by Honkytonk on Sat Jan 19, 2019 5:48 pm
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Very good opening post. Club really are missing the boat here
Posted by northernbloke on Sat Jan 19, 2019 7:08 pm
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Obviously it isn't, especially as nad is saying they got it wrong.
Posted by The Chronicler of Chiswic on Sun Jan 20, 2019 9:27 am
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We do exist but it's a secret, so don't tell anyone.
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Re: Do the London Broncos Actually Exist?
Post Sun Jan 20, 2019 10:34 am
Posted by Honkytonk on Sun Jan 20, 2019 10:34 am
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northernbloke wrote:
Obviously it isn't, especially as nad is saying they got it wrong.



Are you say the club are not missing the boat here?? That they are doing really well in promoting themselves???
Re: Do the London Broncos Actually Exist?
Post Sun Jan 20, 2019 11:43 am
Posted by STEVEL on Sun Jan 20, 2019 11:43 am
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So, that means we are the Schrodingers cat of Super League?..
You can take the boy out of the Bush...But you can,t take the Bush out of the boy!!!
Re: Do the London Broncos Actually Exist?
Post Sun Jan 20, 2019 12:11 pm
Posted by jbuzza on Sun Jan 20, 2019 12:11 pm
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It is no surprise to me that marketing efforts are understated. In many respects, we have gone backwards from the days of Chris Warren when there was a broader match day experience. Some interesting thoughts in this blog on what clubs should be aiming to do in that regard.
Posted by northernbloke on Sun Jan 20, 2019 5:00 pm
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Honky, for clarification bosty suggested I would comment on marketing in ealing. Should the club be promoting itself in ealing? From nads comment the promoting in ealing that they did was wrong! Take from that what you wish.
Re: Do the London Broncos Actually Exist?
Post Sun Jan 20, 2019 10:21 pm
Posted by Call Me God on Sun Jan 20, 2019 10:21 pm
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northernbloke wrote:
Honky, for clarification bosty suggested I would comment on marketing in ealing.

A fair suggestion given you'r views are documented on this topic
northernbloke wrote:
Should the club be promoting itself in ealing?
You have gone on record as saying that the club should market to the wider community but you are a tad light on suggestions of how to do so....
northernbloke wrote:
From nads comment the promoting in ealing that they did was wrong!
Sounds like it was the usual London Broncos fare....half ar53d and badly run
northernbloke wrote:
Take from that what you wish.

You have stated that Ealing isn't the market for us to target.......it would seem that you and Hughes agree because in the years we've been at the venue he's spent less than a pittance marketing to the new neigbours.
The reality is that the only ground we left with more fans than when we arrived was the one ground that we leaflet dropped the neighbours and had bus stop adverts near the ground......as much as I wondered about the abilities of Chris Warren, he at least gave it a go....and it worked. Every other ground we've called home has seen a decline in crowds......any increase this season will be down to the ex-pat community attending "their" home team game when they come south....the Likes of Wigan, Leeds and Saints games are always bolstered by london based northerners rocking up.
JESUS WEPT :WALL: HOW MANY TIMES?????
£20 a ticket and £15 on beer and merchandise.....so an away fan is worth £35. At best, 1,000 is the average away support split across 11 rounds and I am being really generous here, so Toronto, replacing say Wakefield will cost a SL club £35,000.
The minimum turnover of a SL club is £4,000,000 so Toronto instead of Widnes is worth less than 1% of a SL clubs turnover.

There are many valid reasons for and against expansion into America, but "AWAY FANS" isn't one of them. :BEAT:
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