Ranger wrote:
So they didn't need to put the blue coral background on the home shirt. The White background would have suited the home kit.
But the Coral logo wouldn't have stood out on a white background on a cherry and white hooped shirt. At the end of the day Coral pay a lot of money to have their logo as visible as possible. I remember a good few years ago when Puma launched our new shirt when Norweb were sponsoring us. wigan released the fans shirt for sale but the Norweb complained that there was too much black on it and it detracted from their logo. The next batch of shirts that came in had some of the black stripes off the front removed and put more space around the logo so that it was clearer.
Sponsorship rules...