I know from my own experiences of running a subscription service (similar to a season ticket) that most people re-sign back up at the first opportunity, or at the very last minute. The period in between only usually sees a very small trickle.
Maybe I'm being overly optimistic but I thought 1,000 was at the lower end of the target range I would have set. Paying £60 for a season ticket is incredibly good value for money, possibly only paying £30 is virtually a give away.
The bigger concern I have is that if we can't sell season tickets at these low price levels, is there really an appetite for rugby league in Doncaster?
Doncaster Knights charge £24 to pay on the gate, or £22 for an early bird ticket, with under 16s paying £8.50. Their average home attendance last season was 1,737. Their highest attendance was 2,748, with a low of 1,079.
The Dons look as though they're going to be getting out into the schools and the community over the next few weeks. Hopefully, that'll give things a boost and we'll make some headway towards the 1,000 target.