Positive Marketing News : Fri Feb 10, 2017 6:01 pm  

The club, perhaps quite rightly at times, attracts criticism for its perceived lack of marketing.

So some good news for a change.

It was a pleasant surprise to see a four page cover around the Crewe and Nantwich Guardian when it dropped through the letterbox a short while ago with striking, full-page, colour photographs on both the front and back pages.

Re: Positive Marketing News : Fri Feb 10, 2017 9:51 pm  

Will have to take a look this week.

[Winslade's Offload]

Re: Positive Marketing News : Sat Feb 11, 2017 10:17 am  

I think that is a very good move. I would guess they probably get some sort of preferential rate as it's the Guardian, and the area selected is clever - no major rl teams in the area but close enough to Warry to attract interested potential supporters.

Well done Wire.

[Uncle Rico]

Re: Positive Marketing News : Sat Feb 11, 2017 2:27 pm  

Crewe station was certainly busy as a departure point to 'that there' London on Challenge Cup Final day, all be it train ticket prices were significantly cheaper than from Warrington and Manchester.

A good area to target

Re: Positive Marketing News : Mon Feb 13, 2017 1:17 pm  

Crewe Wolves RLFC entered the Rugby League (summer) Conference in 1999 but by 2008 ended up in Lymm.

So as far a positive marketing, it might be a bit mistimed.

Re: Positive Marketing News : Fri Feb 17, 2017 10:19 am  

I live in Chorlton and I'm from Timperley and have lived in Wythenshawe, and Salford do not get themselves out there in these areas. Wire could easily get some fans from round South Manchester and South Trafford. Especially the Altrincham area which has a 'WA' postcode. Huge untapped area for RL this part of the world.

[Uncle Rico]

Re: Positive Marketing News : Fri Feb 17, 2017 4:09 pm  

Psychedelic Casual wrote:

I live in Chorlton and I'm from Timperley and have lived in Wythenshawe, and Salford do not get themselves out there in these areas. Wire could easily get some fans from round South Manchester and South Trafford. Especially the Altrincham area which has a 'WA' postcode. Huge untapped area for RL this part of the world.

A good shout and as far as 'north' Trafford is concerned Partington, Carrington and Flixton aren't out of our reach either as they link back quite nicely to Lymm